The third session in our webinar series with Festivals and Events Ontario will feature Jeff Hardy, from JEFFHARDY.PRO, a Canadian brand marketing consultancy/agency. The session will discuss using technology for event marketing.
Cashless Payment Systems: Delve into the advantages of cashless payment systems such as RFID wristbands or mobile payment apps, exploring how they streamline transactions, enhance attendee experience, and improve event security.
Digital Marketing Strategies: Discuss effective digital marketing strategies for promoting events and festivals, leveraging social media, email marketing.
Engagement is Key: Utilize technology to enhance attendee engagement and interaction throughout the event lifecycle. From pre-event marketing campaigns to on-site experiences and post-event follow-up, leverage digital tools and platforms to create meaningful connections and foster community engagement.
Security and Privacy Considerations: Prioritize the security and privacy of attendee data and digital assets. Implement robust cybersecurity measures, comply with data protection regulations, and communicate transparently with attendees about data collection and usage to build trust and confidence in your event.